Notes from the IAPP, Nov. 12, 2021

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Hello, privacy pros!

The cold weather is quickly approaching here in Maine and looking through my closet this week, I realized I could use some fresh, and warmer, items. I started perusing websites online, just wanting to browse before making any purchases. On more than one website, a pop-up immediately appeared offering me a discount off my purchase if I provided my name and email address to sign up for deals and news from the store. I chose not to provide my information but was pleased to see an option to decline was easily viewable and accessible to users.

This is not always the case, as some websites or mobile applications turn to dark patterns to manipulate or influence consumers towards a decision that could be profitable for the company but not what the buyer intended. One of the retailers I came across could have instead provided an option like “No thanks, I prefer to pay full price,� shaming some consumers into providing their

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