J&J Unit Hit With Ill. BIPA Suit Over Skin Care App's Face Scan

By Hayley Fowler (May 26, 2022, 6:47 PM EDT) — A Johnson & Johnson subsidiary has been accused of violating state privacy laws in Illinois involving the collection and storage of biometric information through a digital skin care program that scans consumers’ faces to recommend specific beauty products.

In a proposed class action filed Thursday in New Jersey federal court, Helene Melzer said Johnson & Johnson Consumer Inc.’s Neutrogena Skin360 gathers biometric data without the express consent of consumers, in violation of the Illinois Biometric Information Privacy Act.

J&J is accused of using that data to improve the functionality of its artificial intelligence, or AI, assistant — which recommends products based…

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