DSIR Deeper Dive: Are you ready for the CPRA?

In sports, they sometimes call it a rebuilding year – the team hires new players or a new coach, restructures, updates strategy, and prepares for the next season. In the world of California privacy compliance, 2021 was a rebuilding year for many companies. While handling ongoing compliance with the California Consumer Privacy Act (CCPA), businesses were simultaneously planning for the changes coming Jan. 1, 2023, when the California Privacy Rights Act (CPRA) expands the CCPA’s requirements.

Although existing CCPA compliance can be leveraged to meet some of the CPRA’s obligations, other aspects of the updated law may require businesses to rebuild parts of their privacy compliance programs. The CPRA revises the CCPA in many ways, including by:

Expanding the slate of consumer rights to add a right to correct, a right to opt out of sharing personal information for cross-context behavioral advertising, a right to limit use and disclosure of sensitive personal information, and a right to opt out of automated decision-making and

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