5 Ways The Self-Preferencing Bill May Affect Tech Mergers

By Benjamin Dryden, Louis Lehot and John Nagle (July 25, 2022, 5:54 PM EDT) — Congress is currently considering proposed antitrust legislation known as the American Innovation and Choice Online Act,[1] or the self-preferencing bill.

If enacted, the bill would prohibit some of the largest American internet platforms from adopting certain practices that would give preference to their own products, services or lines of business over those offered by other users of those platforms.

Although the bill has attracted stiff opposition, pressure is mounting to bring it to a floor vote before Congress leaves for its August recess. 

The bill would apply to any covered platform defined as a “website, online or mobile application, operating system,…

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